French Agency for
ALULA development


Gérard Mestrallet
Executive Chairman of Afalula

Saudi Arabia and France share a vision to implement a new economic and touristic development model, focused on the absolute preservation of the environment, respectful of history, and inclusive of local populations. Through art and culture, the project will be dedicated to offering an authentic touristic experience faithful to the traditions of hospitality in the Arab World.


The French Agency’s mission is to support its Saudi partner, the Royal Commission for AlUla (RCU), in the transformation of the AlUla region into a worldwide cultural and touristic destination.


Major exhibition presenting treasures of the ancient crossroads of AlUla in Saudi Arabia opens at the Institut du Monde Arabe in Paris

October 9, 2019

AlUla, Wonder of Arabia is the first major exhibition to present AlUla’s spectacular nature, archaeological treasures and cultural heritage, taking visitors on a journey through time spanning 7,000 years.

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Cultural Manifesto released by the Royal Commission for AlUla

October 7, 2019

The cultural manifesto published by the Royal Commission for AlUla captures the global scale of this major project.

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Royal Commission for AlUla Announces Partnership with Prestigious Luxury Hotel & Resort Brand Aman

August 6, 2019

AlUla, Saudi Arabia, 5 August 2019: The Royal Commission for AlUla (RCU) has announced a partnership with the world’s leading hotel and resort brand, Aman, who will develop their first three properties in AlUla.

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