Appointment of Catherine Pégard as Member of the Executive Committee, Chief of Cultural Development
The French Agency for AlUla Development (AFALULA) announces the appointment of Ms. Catherine Pégard as Chief of Cultural Development.
Catherine Pégard will also join the Agency’s Executive Committee, where she will actively contribute to the definition and implementation of AFALULA’s overall strategy. She will assume her duties as of October 1, 2024.
Previously President of the Public Establishment of the Palace, Museum, and National Estate of Versailles, Catherine Pégard spent over a decade revitalizing and modernizing the cultural offerings while strengthening the international influence of this iconic site of French heritage.
” I am pleased to welcome Catherine Pégard, one of the most respected figures in heritage and culture in France. Her remarkable tenure at the helm of the Château de Versailles, where she successfully increased the global influence of this iconic institution, will be a major asset in enhancing AlUla’s prominence beyond borders. This appointment also marks the culmination of the internal reorganization I initiated a few months ago. We are now entering the second phase of the development of this major project, with the ambition of further strengthening Franco-Saudi cooperation in the service of AlUla, a global and sustainable reference in tourism and culture.” Jean-Yves Le Drian, Chairman of AFALULA